With the relaunch of myscoop, South Africa has its very own sponsored post network bringing together advertisers and bloggers for the seemingly unholy art of selling more stuff. Regardless of the morality of the issue, this is a godsend for the average person who starts a blog to make money and for the advertiser looking for the duel benefit of exposure to the bloggers audience, as well as a valuable backlink.
Make no mistake folks, its all about the backlinks, and in the age when Google has to continually penalise itself if its to be fair to its policies while its aggressively advertising its browser Chrome, then you know that paying a blogger for a backlink in a transparent, fully disclosed way is an excellent way to build a link profile for your brand’s services.
I’m not sure of what the actual influence of bloggers is in South Africa consumer market, when myscoop was a blog aggregator, they had atleast some places to investigate the popularity of blogs. There’s no doubt a well build WordPress site will in itself be well liked by the Google spiders, and a savvy blogger very quickly builds a high page ranked site which can be an online treasure if treated well.
There are certain industries where a blogger can command astronomical numbers in their negotiations with a brand, I think that’s a exceptional industry, and congratulations to any influencial bloggers in that field.
The South African blogospere hasn’t really exploded from my probings, as a Google search for “paid blogging south africa” in addition to myscoop’s result’s in the SERPs, the leading candidate is this empty tagged result, from an established domain, this generic article about blogging in South Africa and webaddict’s article from a year ago there seems to be a market for this kind of activity for both bloggers and advertisers.
There are many reasons why you should buy Sponsored Posts:
- You want to build links in order to increase your websites search engine rankings.
- You launch of a new product or service, and announce it to the world.
- You got a new website and you’d like buzz about it.
- To get honest and constructive feedback from professional posters and their audiences.
- To create a direct traffic stream from a highly targeted audience.
Who can’t like the idea of hiring bloggers to write about your company, service or website and get a kickback from their audience and the search engines. This ehow article writes that you can earn a realistic $100-$500 a month from paid per posting efforts, and let’s see what myscoop can deliver for South African bloggers and advertisers. Leave a comment and let me know how you’d like to get involved.
This is a Sponsored Post
read more at How brands can use paid blogging to get their message out to the right audience
